Zachary Aarons

Co-Founder and General Partner

I have been working at the intersection of real estate and venture capital for the past decade. I have funded over 60 startups in the space as an individual as well as 50 startups (and counting) through MetaProp’s venture capital funds. In addition to early-stage investing, I have worked on large scale mixed-use development projects in cities like Boston and Los Angeles with Millennium Partners. I am co-author of PropTech 101 ( published by Advantage Media I have experience with real estate development, commercial asset management, property marketing, and commercial leasing.

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Notable Investments

Staircase, Breather, AirWorks, Proper, Briq, Workframe, Flip

Questions & Answers

Origin Story: In a couple sentences, how would you describe your path to becoming an investor?

I was a failed entrepreneur but loved the startup world so I thought I would be better at investing.  I started cold calling entrepreneurs to ask if I could invest in their companies.  Some of them said yes!!

Investment Approach: What are the key factors you consider when evaluating a founding team?

Do they have confidence, humility, product expertise and domain expertise?

What's your style and approach when it comes to working with founders post-investment? What are the characteristics of founders you've worked well with?

I best work with founders on sales and distribution.  I help in those departments with ideation, execution, planning, hiring, and making introductions.

If I'm coming to pitch to you or your firm, what's the one piece of advice you'd give me?

Bring a customer with you.

How would you describe your own personal mission and values, and how do they impact the way you invest?

Our mission is to make the built environment more affordable, accessible, sustainable and resilient.  Our values are to be honest and fair, but say the things to entrepreneurs that they don't want to hear and other investors are scared to say.

What do you like best about investing in NYC, and what’s your outlook on the future of NYC tech?

I am a native New Yorker and I never want to live anywhere else.  I love the ecosystem here and believe the future is bright, especially given the excellent performance of NYC based technology companies recently in the public equity markets.